Circular Design Speeds


A design concept that explores alternative solutions for different modes of consumption and production within the circular economy. From 'ultra-fast' to 'super-slow' periods of usage. Beneficial Concept #4 - Circular Design Speeds.

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Closed Loop System


A system in which products and their components are designed, manufactured, used and handled so that they circulate in society for as long as possible. Beneficial Concept #3 - the Closed Loop System.

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Beneficial Design


#2 of the Statement series is dedicated to the concept of 'Beneficial Design', which takes a holistic approach to design and combines innovation, quality and beauty.

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Cradle to Cradle


With the series 'Beneficial Concepts' we want to highlight key concepts and explain which values and approaches are important to us in connection with the world of fashion. Beneficial Concept #1 - the Cradle to Cradle philosophy.

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